A white tub of Daily Nutrient Alchemy powder with a black label stands on a beige surface beside a glass of dark berry drink, a scoop of powder, mint leaves, and blueberries in a warm, sunlit setting.

Do Better.
Daily.

One scoop. One simple daily habit.

SHOP 30 DAYS DISCOVER DNA

A smiling woman with gray hair stands behind a kitchen counter displaying a jar of 'Plant Based Protein Powder' surrounded by fresh fruits, vegetables, and flowers in a modern kitchen setting.

Do Better. Daily.

One Scoop. One simple Daily Habit.

Shop 30 Days Discover DNA

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30 DAY SUPPLY

A circular black and white vector graphic featuring a mountain range, a lake, a fern leaf, tropical plants, and a sun.

purposefully formulated

A dark green and white vector-style icon of a shaker bottle with a scoop of powder in front, centered inside a circular border.

one daily serve

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made in new zealand

Why DNA?

Better nutrition, without the complication.

A smiling woman with gray hair stands in a modern kitchen holding a white tub of DNA Shaker Daily Nutrient Adjuvant. She is wearing a pink floral button-up shirt and blue jeans.

DNA was created to make better nutrition simple.

Founder Annah Stretton developed DNA after years of refining her own morning nutrition routine. Each day began with a collection of nutritional products lined up on the bench, individually measured and combined into one smoothie.

The goal was to keep everything she valued about that daily ritual, while making it far simpler: one carefully considered blend, one scoop, one daily habit.

That idea became DNA.

OUR STORY

Designed for Real Mornings.

Scoop.

Add one 20g scoop.

Shake.

Add water or coconut water. Shake.

Drink.

That’s it.

A woman in a beige knit sweater adds green powder from a spoon into a blender filled with fruit and vegetables. A jar labeled Daily Nutrient Alchemy sits on the counter beside bowls of fresh berries and other fruits in a bright kitchen setting.

Or Blend It.

Turn it into your morning smoothie

EXPLORE Recipes

What's Inside Matters.

MARINE COLLAGEN

SKIN. STRENGTH. STRUCTURE.

Collagen is a structural protein. As we age, natural production declines. A go-to for supporting the structures that hold us together.

Hempseed Protein

MUSCLE. STRENGTH. STAYING POWER.

Substantial plant-based protein foundation, crucial for maintaining muscle, strength, recovery, and physical resilience as we age.

Acerola cherry

VITAMIN C. IMMUNITY. EVERYDAY SUPPORT.

Naturally rich in vitamin C, acerola cherry supports normal immune function and helps protect cells from oxidative stress. A small but purposeful addition that completes the DNA blend.